Representatives of Yucatan’s tourism industry this week are spreading the word about the state’s many attractions in Guadalajara, where Mexico’s annual Tourism Tianguis is underway.
Meanwhile, Yucatan’s officials and entrepreneurs are also gearing up for the annual Yucatan Week in Mexico City, set for May 13-22 in the capital.
At this week’s Tourism Tianguis in Guadalajara, Yucatan is being represented by a 97-member delegation, including hotels, tour operators, business chambers and the municipalities of Merida, Izamal and Valladolid directly offering the attractions of their localities.
Yucatan is part of the movement “Let us all travel for Mexico”, an initiative announced by President Enrique Peña Nieto, which aims to promote mobility of local tourism so more Mexicans can know the various attractions, riches and beauties offered by different destinations in the country, allowing the economy of this industry to grow.
Accompanied by Governor Rolando Zapata Bello, the president inaugurated the 41st edition of the Tourism Tianguis Mexico in Guadalajara, where he introduced the strategy, with which hoteliers, service providers, airlines and transportation companies allied themselves.
“We want more Mexicans to go around the country, visit Mexico, appreciate the beauty of the nation, know the wealth of tourist sites as natural and cultural sites, to project the pride in our territory and encourage the presence of foreign tourists,” said Peña Nieto.
(PHOTO: unionyucatan.mx) Yucatan is selling itself at the Tianguis Turistico in Guadalajara this week
In giving details of the Tianguis, Mexico’s Secretary of Tourism, Enrique de la Madrid Cordero, reported that the current edition will record the largest international participation, with representatives from 79 countries, of which 14 are attending the event for the first time, and 52 are from Asia. In addition, there will be 35 thousand business meetings and a gastronomic pavilion.
In addition to traditional cooks from Ticul, Tizimin and Sanahcat, a delegation of the Republic of Cuba will be in the Hall of Yucatan, one of the first pavillions set up for visitors to enjoy at Tianguis until its closure.
Also attending were the governors of Baja California, Baja California Sur, Campeche, Chihuahua, Coahuila, Colima, Morelos, Nayarit, Nuevo Leon, Zacatecas, Sinaloa and Quintana Roo, as well as the president of the National Tourist Business Council, Pablo Azcarraga Andrade.
Meanwhile, for the fourth consecutive year, Yucatan will be the focus of a week-long exhibition in Mexico City. The display at the Palais des Sports will illuminate various aspects of Yucatan’s culture, its gastronomy and its economy during the week of 13 to 22 May.
Joaquin Mier y Teran, director of promotion and business development of the Secretariat of Economic Promotion (Sefoe), said the Yucatan in Mexico Week provides a link between entrepreneurs of the stae and the Mexican capital.
With the participation of 179 entrepreneurs and 138 spaces registered so far, they will present the investment opportunities Yucatan offers. Many business will also be represented.
Yucatan Week in Mexico is a showcase for both established and emerging entrepreneurs. Although not everyone has the ability to sell to the big national stores, they can establish contacts to send goods to the capital.
“It is an event that generates high expectations; every year it grows,” Mier y Teran said. “Besides the inhabitants of Mexico City look forward to it.
The event has grown in its three previous editions, as in 2013 it generated an economic impact of 18 million pesos and in 2014 that figure rose to 23 million 500 thousand pesos.
Also the number of visitors grew from 105,000 to 120,000 in the three editions held. Even greater number of visitors are expected this year.
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