“The number of foreign tourists arriving in the city of Cancun has decreased in recent months due to the insecurity that exists in the state of Quintana Roo”, warned the president of Apple Leisure Group, the largest tour operator in the United States and one of the companies that more visitors sends to this tourist destination.
Alex Zozaya told reporter Lourdes Mendoza that there has been an 18 percent drop in demand for tickets to Cancun for the coming year and, more importantly, the price of the average fare has also dropped.
The entrepreneur said that the other two major challenges for the Mexican resort are the arrival of sargassum and the lack of international promotion campaigns.
![](http://therivieramayatimes.com/wp-content/uploads/2018/09/Alex-Zozaya.jpeg)
Alejandro (Alex) Zozaya (Photo: Revista Factor de Éxito)
If the high level tourists experience a situation with insecurity, they do not come back to the destination again, not even for free,” Zozaya explained.
In that sense, the owner of the Banyan Tree Holdings hotel company, Ho Kwon Ping, said that Mexico must necessarily fix the problem of insecurity that is “the elephant in the room”, in order to maintain its tourist attraction and ensure the growth of national economy.
TYT Newsroom with information from El Financiero