After three successful seasons, Müi, Mexico’s most important gastronomic pop-up series, continues its fourth season with the presence of Le Chique restaurant from the Riviera Maya. Chef Jonatan Gómez Luna will visit the homes of diners in Mexico City on October 6th and 7th with a delivery format where diners become accomplices of the chef, preparing the six-course pairing menu. Müi’s delivery format has become a favorite among customers, offering a great dining experience at home for couples, friends, and families.
Müi is made possible by sponsors and partners who are part of the experience. This six-course menu is presented by Banorte, Aeroméxico Rewards, and is paired with Casa Madero wines, Reserva de la Familia tequila, Stella Artois beer, and accompanied by S.Pellegrino and Acqua Panna water. The experience starts with a welcome cocktail called “Margarita Manzanilla,” made with Reserva de la Familia Reposado tequila. Additionally, as in the first edition, Volvo joins as a sponsor of Müi, transporting the boxes containing the two-person menu to customers’ homes in luxury vans, reaffirming its commitment to gastronomy and sustainability.
Le Chique’s cuisine is flavorful, fun, innovative, surprising, and it is believed that Müi’s customers will have a great time with this menu. Moreover, it is important to bring this type of proposal to more diners in Mexico, especially when it comes to a restaurant located in the heart of the Riviera Maya that can be visited every day. For us at Paladar, it’s about making some experiences that are not so easily accessible more accessible. That’s what we’re dedicated to. We are also very grateful to the sponsors who once again join Müi, which is proof that the initiative continues to excite its audiences as much as those who carry it out. We are committed to delivering high-level experiences to our diners, and that’s why we like to work with people like Jonatan Gómez Luna,” concludes Reyes.
Müi is a project inspired by the pop-up concept, with successful precedents in major cities around the world, including Denmark, New York, Tokyo, and others. After three successful seasons that featured restaurants such as Quintonil, Osso, Alcalde, Fauna, Rosetta, Astrid & Gastón, Arca, Sud 777, among others, Müi continues its fourth season with the promise of developing experiences with chefs who are setting global trends in the world’s top restaurants.
Müi is made possible thanks to our commercial partners Banorte, Volvo, Casa Madero, Reserva de la Familia Tequila, Stella Artois, Aeroméxico Rewards, S. Pellegrino, Acqua Panna, and Proepta; and aims to serve more than 900 diners during this fourth season.
Müi is an initiative of Paladar, the leading gastronomic marketing agency in Mexico and Latin America.
TYT Newsroom