For women entrepreneurs, the so-called “care economy” and the linking of their businesses can represent great challenges. For this reason, Mérida will host the third national assembly of the Mexican Association of Women Business Managers (AMMJE), which will frame the “Women Making Money” forum.
For this event, which will take place at the Siglo XXI convention center from June 18 to 20, the participation of 150 businesswomen at the national and local level is expected, reported the president of Ammje, Sonia Garza, during the press conference where she gave her opinion on the challenges for female entrepreneurship:
“All the time we dedicate to what we have traditionally been told is our responsibility, that is, unpaid work. That is one of the main factors that prevent women from starting a business: lack of time.”
She also added the problem of lack of training, since generally, the money with which they start their project comes from the family: “So we are afraid of starting a business by spending family assets.”
Thirdly, she mentioned the lack of financing, which is why her strategic allies at Afirme have created a product that is “a tailored suit” to help entrepreneurs with loans through the government and banks.
“We have great challenges because the path of entrepreneurship is not a straight line, but one with many vicissitudes that are precisely what forge the character and resilience of an entrepreneur,” she stated.
Sonia Garza highlighted that when an entrepreneurial woman has a dream, is disciplined, and has a strategy to follow, she does not allow herself to be defeated in the face of adversity: “That is why we need more women to undertake and be leaders.”
In that sense, he recalled that in Mexico 45% of the economically active population are women, in contrast to other countries where this figure reaches up to 70 percent.
“What happens here in Mexico? That 42% of families are led by a woman; And if this woman does not generate an economy, what is going to happen to those families?” he questioned.
The president of Ammje regretted that only 37% of women in the country are employers, which is why she urged the creation of more women businessmen and entrepreneurs to reverse these figures.
With a formal economy in which the participation of women is encouraged, he assured, major social problems such as violence, drug addiction, and early pregnancies will be overcome.
TYT Newsroom
